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Can we add GIFs as bot replies on WhatsApp?

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Rasika Purohit
Analyst, Platform Evangelism

Yes, you can paste the following JSON in the Raw Text/JSON chat element.

  "type": "CAROUSEL",
  "data": {
    "image_aspect_ratio": "1",
    "width": "BIG",
    "items": [
        "thumbnail": {
          "image": "<REPLACE WITH LINK TO GIF>"
        "title": "",
        "actionables": []
  "isNew": false